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Area planning

As it is today

  • Your areas have grown historically: You have won new customers, existing customer addresses have changed, long-term customer relationships have not been adapted to new area plans.
  • You have different sales areas with varying levels of sales potential.
  • Your sales team consists of several sales representatives covering various areas. Now you would like to optimise and re-organise this complex structure so your sales people receive homogenous areas with similar levels of sales potential.

Area planning with PTV Map&Market

    Manual planning for less complex area structures:

    • PTV Map&Market identifies and displays inhomogeneous areas (e.g. in terms of sales potential) or inefficient customer allocations.
    • With a few mouse clicks you can modify areas, re-allocate customers and adjust sales potential directly on the map.

    Automatic planning and optimisation:

    • PTV Map&Market optimises your areas and adjusts them to the individually specified potential (sales potential, employee's workload, etc.)
    • Quick and easy simulation of different planning scenarios ("What-if scenarios")
    • You can manually adjust the automatic planning results according to your specific requirements.
    • Automatic area planning is included in the software packages of PTV Map&Market "Planner", "Premium" and "Print".
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